Fournaise – The Marketing Effectiveness Tracker & Booster®
Fournaise – The Marketing Effectiveness Tracker & Booster®
Fournaise – The Marketing Effectiveness Tracker & Booster®
Fournaise – The Marketing Effectiveness Tracker & Booster®
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Awards
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Awards
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AwardsFournaise’s Jerome Fontaine Named UK’s
2018 CEO of the Year in the Marketing Sector
– by CEO Monthly Learn More -
We are Rated the Best in Product, CVP
& Message Effectiveness OptimisationTMFournaise CVPOptimiser® is Engineered to Build
More Effective Products, More Effective Innovations
& More Effective Product Story-Telling Learn More -
We are Rated the Best in Audience Pains,
Needs, Wants & Expectations TrackingFournaise PainsTrackerTM Scientifically Tracks,
Ranks & Prioritises the Pains & Wants of Audiences,
for Sharper Audience Understanding Learn More -
We are Rated the Best in Creative Effectiveness
Tracking & Optimisation for All MediaFournaise CreativeTesterTM Scientifically
Tracks Creative Effectiveness & Identifies
the Corrective Creative Actions to Take Learn More
Over the last 15 Years We Tracked & Boosted:
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2.5+ million Marketing
Strategies, Campaigns & Ads - Covering Product, Pricing, Channel,
Communication & Brand - Across 20+ Countries,
13 Industries & 20 Languages - B2C & B2B
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2.5+ millionMarketing Strategies,Campaigns & Ads
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Covering Product,Pricing, Channel,Communication & Brand
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Across 20+ Countries,13 Industries& 20 Languages
- B2C & B2B
We are Rated the Best in Product, CVP & Message Effectiveness Optimisation®
Fournaise CVPOptimiser®
Build More Effective Products & More Effective Product Stories
With its unique Product, CVP & Message Effectiveness Optimisation® technology, WOPS® model & formula it tracks & optimises the effectiveness of your current or innovation umbrella, product, service and organisations CVPs on your target audience – to scientifically build more effective products, identify more effective innovations & more effective product story-telling.
We are Rated the Best in Creative Effectiveness Tracking & Optimisation
Fournaise CreativeTester™
The Creative Effectiveness
SUPER-CALCULATOR™
Uses its unique 6-KPI Creative Effectiveness Tracking & Optimisation model to track and measure which creative executions work, which ones don’t, on which audience, and explains why – and from there advises on the effectiveness-boosting corrective creative actions to take.
100% Science & 100% Data-driven
We are Rated the Best in Customer Demand and Growth Generation
Fournaise DemandGenerator™
The Best 360-degree Demand & Growth Generation Program
5 Applications in 1 Demand Generation Program:
- Analyses your market, category and industry, tracks & quantifies business opportunities
- Tracks your audience’s pains, needs & wants
- Tracks product categories your audience buys
- Tracks your products’ AIT Performance
- Optimises product stories for top products
100% Science & 100% Data-driven
Marketing Effectiveness News & Releases
95% of FinTech Companies Struggle to Go Mainstream Because of Weak Product, CVP & Message Effectiveness
Despite the billions of dollars invested in them, 95% of FinTech companies are struggling to go mainstream, mainly because of weak product, CVP & message effectiveness: these FinTechs are therefore struggling to accelerate their growth to meet their business objectives and shareholder value targets...
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Fournaise Named a Top 50 Innovative Companies to Watch 2019 – by US-based “The Silicon Review”
Fournaise has been named as one of the Top 50 Innovative Companies to Watch 2019, by The Silicon Review. US-based “The Silicon Review” (www.thesiliconreview.com/) is one of the most trusted online and print community for business professionals. With a subscription of over 95,000 thought-provoking CEOs, CIOs, CTOs, CMOs, CFOs, VPs, Entrepreneurs...
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Fournaise Named Asia Pacific’s Most Outstanding Marketing Effectiveness Specialists 2019
Fournaise has been named Asia Pacific’s Most Outstanding Marketing Effectiveness Specialists 2019, by APAC Insider Magazine. APAC Insider (https://www.apac-insider.com) is one of the leading business publications in the Asia Pacific region, exploring everything from business strategy and analysis to emerging trends and growth opportunities…
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Jerome Fontaine Named UK’s 2018 CEO of the Year in Marketing Sector by CEO Monthly Magazine
Jerome Fontaine, CEO & Marketing Performance Chief of Fournaise – The Marketing Effectiveness Tracker & Booster®, has been named the UK’s 2018 CEO of the Year in the Marketing Sector by CEO Monthly Magazine.
UK-based CEO Monthly Magazine (www.ceo-review.com) is one of the leading CEO-focused publications – dedicated to showcasing...
Read More
Some of our Clients
Our Marketing Effectiveness Tracking & Boosting (METB) Solutions have been used and activated by Marketers & Ad Agencies on B2C and B2B target audience on/for Brands and organisations such as:
