We are one of the World’s Leading Marketing Effectiveness (MarkEff) Specialists
2.5+
million
million
Using our proprietary Performance-Tracking as a Service (PTaaS) MarkEff Solutions we Tracked & Boosted over the last 16 years the Effectiveness of 2.5+ million Product, Pricing, Channel, Communication, Brand & Marketing Strategies, Campaigns & Ads:
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20
countries
countries
- across 20 countries, 13 vertical industries & 20 languages
- across the 4Ps of Marketing
- across all Media Channels (traditional, digital, social, mobile, events, direct, instore)
13
industries
industries
- at all Marketing Stages: pre, during, post
- B2C and B2B
- For Fortune 500 & Large companies, Small & Medium Enterprises (SMEs), Start-Ups, and many of the world’s Top Advertising & Media Agencies.
20
languages
languages
We Track. We Analyse. We Feed. We Advise.
- We track, measure and analyse what works, what does not, where, when, on which audience, and importantly we understand why.
- From there we advise Management & Marketers on what they should do to push their Marketing to generate better effectiveness, results & ROI: more customer demand, more sales, more market share, more prospects, more conversions, more customers and/or more business growth.
Our Marketing Effectiveness (MarkEff) Data & Results are Regularly Quoted by the Media Around the World

Over the last 16 years our Marketing Effectiveness (MarkEff) data & results have been
directly/indirectly quoted around the world:
directly/indirectly quoted around the world:
- By leading Business publications, including Forbes, BusinessWeek, Bloomberg, CNBC,
Harvard Business Review and Chief Executive to name a few - In most of the leading Marketing/Media publications such as WARC, MarketingWeek, CMO, Marketing, eMarketer, Campaign, AdvertisingAge and B&T
- By leading Universities and Business Schools, Big Corporations (such as Microsoft, Oracle & Adobe) and hundreds of Marketing Groups, Bodies, Blogs and Associations
Making us one of the world’s references in the field of Marketing Effectiveness (MarkEff).