Easily load the digital campaigns you want to track
Thanks to the advanced and sophisticated campaign media/formats engines built in the WebAnalyser™, digital campaign tracking is a breeze.
Access one Central Marketing Dashboard
Called the Fournaise ROI Management Centre, it enables you to view all results live at the click of a button, in full security and confidentiality.
View your digital campaigns performance on a real time basis
Your digital and online media and creative executions are monitored second by second by the WebAnalyser™ Trackers, therefore giving you a perfect view of how your digital dollars are performing for you and helping you move your money to where the results are.
Analyse Digital Key Performance Indicators (DKPIs)
From clicks and click-through to conversion numbers, visitors segmentation, geographics and Digital Media Performance Index (DMPI), you can have access to the relevant marketing financial analyses at the click of a button.