The communication campaigns you deploy are:
Direct response-driven
Focused on capturing leads
With an eye on conversion
You want to track all your ads' actual effectiveness across all traditional and online media: systematically, automatically and real time.
The communication campaigns you deploy are:
Brand-driven
Building awareness
Focused on conditioning
You want to quantify your ads' conditioning effectiveness on your target audience.
The CampaignTester® is used across the world by:
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International and local Advertising Agencies: strategic planners, client servicing and creative teams
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Integrated communication companies
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Media companies and specialists
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Media planning and buying companies
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Design specialists
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Marketing professionals and brand managers in charge of developing marketing and communication strategies
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Marketing research and segmentation professionals
Close
Close
Knowing real time which ads/media deliver results and which ones do not
You spend more and more online. Are you getting what you paid for?
The wrong marketing strategy could lead to big wastage
The wrong creative executions will make your campaigns fail
You deploy fully-integrated marketing campaigns across
all types of media. We track them in two ways:
Hard Campaign Tracking
Soft Campaign Tracking
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