The Fournaise Marketing Group - The Customer Acquisition Maximiser™
Tracking Marketing Effectiveness to Maximise Customer Acquisition in:
Europe | The Americas | Asia Pacific | Australia | Middle East
Maximise Customer Acquisition with:
All-Media Ad Performance Tracking
CampaignAnalyser® is specially built for Response-driven Campaigns.
It Tracks & Maximises Real Time.

It is the ultimate Tracking & Maximisation solution that kills 2 birds with 1 stone:

For Marketers: it enables the tangible, real-time tracking of the actual direct and personal engagement between the campaigns/ads deployed and the target audience.

For Sales Reps: combined with our FournaiseProspector™, it also captures the prospects who engaged with your campaigns, and pass them to your sales force (or CRM) automatically, seamlessly, real time, so that they can quickly follow-up and boost conversion.

With the CampaignAnalyser®
you can track, measure and optimise all your communication campaigns

At the click of a button
Locally, regionally, globally
Across multiple media: print, TV, cinema, radio, outdoor/OOH, online, direct marketing, channel, events and point-of-sale materials
From one Central Dashboard with real time 1-click multidimensional analyses
Without any software installation nor expensive maintenance
To capture more prospects and/or increase store traffic

Powerful 6-KPI Tracking:

At overall campaign level: compare campaigns against campaigns in terms of effectiveness and results generation
At medium level:
compare the effectiveness of various media, overall and within a campaign
At insertion/format level: compare the effectiveness of insertions/formats, overall and within a campaign

Our Tracking & Maximisation
solutions have been activated
across 20 countries worldwide
in 13 vertical industries by:
Small & Medium Enterprises
(SMEs)
 
FORTUNE 500 and Large Corporations
 
Top Advertising Agencies
 
More
 

Exclusively for
Fournaise clients.
User ID
Password
Where would you like to go?
   
The Fournaise ROI Management Centre
for marketers to access
real-time tracking results
and analyses 24/7.
   
FournaiseProspector™
Sales Force Centre
for sales reps to access
and manage their prospects
24/7 and boost conversion.
| Using this site means you fully accept its Terms | Fournaise Standard Terms and Conditions |
Copyright ©2004-2010 The Fournaise Marketing Group. All rights reserved. No reproduction allowed, even partial.